Rusty Branch, P.G., R.G., Vice President and Senior Geoscientist, Gehrig, Inc.
Rusty is a geologist and geophysicist and has been a member of the Gehrig, Inc. team since 2016. He has over 16 years of experience in the field of near-surface, applied geophysics, including UAV-based studies. He has served on many local, state, and national boards and committees of professional organizations and non-profits. Some of the positions include Chair for the Texas Section of the ASCE Geo-Institute, Chair of the Texas Chapter and national board member of the Association of Environmental and Engineering Geologists (AEG), and a leadership instructor on the local, regional, and national level for the Boy Scouts of America. He has authored and co-authored peer-reviewed publications in the fields of geology, vertebrate paleontology, and botany and he is an avid birder. His three decades of professional and academic experience cover geoscience, bioscience, computer information systems, and GIS. Rusty has a B.S. in Geoscience from Tarleton State University, a M.S. Biology (Vertebrate Paleontology) from Baylor University, and a M.B.A from University of Texas at Arlington.
Abstract
What is the true power of applied, near surface geophysics? Two decades ago, this subfield was in its infancy and not extremely popular. Since then, it has gained acceptance as a viable value-add for many hydrogeology, environmental and engineering projects. During this presentation I will review a series of interesting, recent case histories that illustrate the true power of applied geophysics. We will wrap things up with a short glimpse into the future of applied geophysics.